Planning:
This is a mood board that i have created which includes an arrangement of images associated with the stereotypical glamour of Hollywood life. The style/concept i am trying to bring about is the american preppy look in particular, the preppy girl style in which we associate a lot of young female celebrities. These ideas include travelling, Starbucks, latest makeup/clothing trends in this seasons colours as well as the latest style must haves. The attitudes and values include freedom, being carefree and living life to its fullest . This ties in with the american dream however, in this case it is not about having a huge five bedroom house, but rather about fashion: the 2017 American dream.
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